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Projects

Evaluation library

Cultural Participation Across Generations

Cultural Participation Across Generations. Practices, Motivations and Barriers in Piedmont and Liguria

Piedmont and Liguria

2026

Learning Department - Evaluation

Ex ante

Scenario planning and foresight

Culture

Fondazione Compagnia di San Paolo

Key priority

Understanding how cultural participation varies across generations and the meanings that different communities attribute to culture.

Description

The research explores cultural participation among younger generations (aged 19–34) and older people (65+) in Piedmont and Liguria, with a focus on people with a migrant background. The study involved a questionnaire administered to a representative sample of 1,000 people across different age groups, surveyed via CAWI between May and June 2026. This was complemented by a probability sample of 200 people with a migrant background who had been living in Italy for at least five years, interviewed via CATI.

The research investigates the different meanings attributed to culture in different contexts, the motivations that encourage participation in cultural activities, the barriers that hinder access, and the insights that can help make cultural offerings more accessible and relevant to diverse audiences.

Evaluation

Objectives:
Evidence-informed planning (foresight)
Knowledge and scientific research (advocacy)
Methodology:
Scenario planning and foresight
Context analysis
Sample and data collection:
Representative sample (CAWI) drawn from Ipsos’ proprietary panel, covering the population aged 19–34 and 65+ (1,000 respondents in Piedmont and Liguria)
Probability sample (CATI): 200 respondents in Piedmont with a migrant background, aged 19–34 or 65+, who have been living in Italy for at least five years

Results – Key Findings

78% face financial, geographical, or time-related accessibility barriers

61% do not engage in informal social or community activities

75% of people aged 65+ do not participate in social or entertainment activities

36% of 19–24-year-olds cite a lack of companionship as a barrier to cultural participation

64% participate out of personal interest

62% of people with a migrant background engage in at least one informal social activity, compared with 39% of the overall sample

Evaluation Library: Cultural Participation Across Generations

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Enti Strumentali

Ufficio Pio

Fondazione per la scuola

Fondazione 1563

IIGM

Collegio Carlo Alberto

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