[vc_row][vc_column][vc_column_text el_class=”text-headline2″]“C’è Compagnia in Città” (there is company in the city) is the new communication campaign designed to enhance culture and promote innovation in Turin. A true commitment to promoting a series of events set to take place in the regional capital of Turin in the coming months.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] [/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_column_text] [/vc_column_text][/vc_column][vc_column width=”3/4″ el_class=”page-content”][vc_column_text el_class=”text”]To contribute to the cultural promotion of the Turin area, from the second half of April 2022 to the end of the year, Fondazione Compagnia di San Paolo will actively support a series of events in Turin, in the process implementing the attractiveness strategies of the Culture Goal and the innovation ones of the Impact Innovation and Finance Departments.

With the Building Capacity to Attract Mission, as part of the Culture Goal, the Foundation is committed to enhancing the cultural and creative identities of the Piedmontese capital, making it more attractive and dynamic for the people who inhabit the city every day and tourists alike. Following the path set by the Impact Innovation Department together with the Finance Department, the Foundation is also supporting the international start-up ecosystem, helping to apply the results of research on the path from laboratory to market, supported by accurate data science.

In keeping with the 2030 Agenda’s Sustainable Development Goals, Fondazione Compagnia di San Paolo therefore aims to help increase the attractiveness of the local area through culture, creativity and innovation, supporting projects and models in which the cultural offer is identified with the local area and becomes a cornerstone for its development.  As part of the great challenge represented by the Cultural Goal, the Creating Attractiveness mission works to promote the ability of the local area to attract people and skills, through culture and creativity, with a view to identifying the cultural and creative identities and specific features of the local areas, as well as recognising, positioning and enhancing these elements for the economic, cultural and social development of the areas.

The events scheduled over the coming months include:

  • Eurovision Song Contest 2022, 10-14 May;
  • 34th International Book Fair) 19-23 May;
  • Gallerie d’Italia, 17 May;
  • Torino Cities of the Future Techstars Accelerator, 21 April (Demo Day);
  • Vento – Venture Originator;
  • Magic Spectrum – IoT & 5G accelerator, 14 July (Demo Day);
  • ESA BIC Turin;
  • International Economy Festival, 31 May – 4 June.
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